Fashion

Plant your feet

How fashion and football combined in a neat one-two, creating an environmentally friendly football boot

WORDS Dan Poole
Issue 10

If veganism was a footballer, it would be a promising prospect that’s come through the youth ranks and started to assert itself in the first team. With nutrition such a crucial element in a player’s ability to perform at his or her best, the vegan diet has risen to the fore thanks to its propensity for increasing energy and decreasing recovery time from injury. Serge Gnabry, Chris Smalling, Sergio Agüero, Lionel Messi: just some examples of players who have chosen from the plant-based menu to varying degrees in recent years.

Now Paul Pogba has got in on the act – but he’s eschewed the traditional approach to veganism. While everyone else pays attention to what they’re putting in their mouths, the Manchester United man is concentrating on what he’s putting on his feet. He’s enlisted some help too: fashion designer Stella McCartney. The result? Step forward adidas’s first ever vegan football boot.

The Paul Pogba x adidas by Stella McCartney PREDATOR FREAK is a bit of a mouthful, but a tasty one. And, of course, free of leather, components containing lactose and animal-based glues: all the materials and parts used meet vegan standards. There’s something of a colourful salad about it: orange rubber spikes atop leopard-print graphics garnish a rainbow-mirror metallic sole plate beneath. The boot also uses some recycled materials and has been specifically designed to be gender neutral. 

If veganism was a footballer, it would be a promising prospect that’s come through the youth ranks and started to assert itself in the first team. With nutrition such a crucial element in a player’s ability to perform at his or her best, the vegan diet has risen to the fore thanks to its propensity for increasing energy and decreasing recovery time from injury. Serge Gnabry, Chris Smalling, Sergio Agüero, Lionel Messi: just some examples of players who have chosen from the plant-based menu to varying degrees in recent years.

Now Paul Pogba has got in on the act – but he’s eschewed the traditional approach to veganism. While everyone else pays attention to what they’re putting in their mouths, the Manchester United man is concentrating on what he’s putting on his feet. He’s enlisted some help too: fashion designer Stella McCartney. The result? Step forward adidas’s first ever vegan football boot.

The Paul Pogba x adidas by Stella McCartney PREDATOR FREAK is a bit of a mouthful, but a tasty one. And, of course, free of leather, components containing lactose and animal-based glues: all the materials and parts used meet vegan standards. There’s something of a colourful salad about it: orange rubber spikes atop leopard-print graphics garnish a rainbow-mirror metallic sole plate beneath. The boot also uses some recycled materials and has been specifically designed to be gender neutral. 

Read the full story
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“Working together on the design and bouncing ideas off each other was such a fun experience,” said McCartney. She’s well versed when it comes to sourcing sustainable materials: since day one, none of her clothes have been made using leather, fur or any other animal products. It’s a modus operandi that she picked up from her parents: animal-rights activist Linda McCartney and, of course, the environmentally aware Paul McCartney.

She and her dad’s namesake came up with the idea while taking part in adidas podcast The Huddle, a series that brings together people from the worlds of sport and culture for one-on-one conversations. The two of them spoke when the French midfielder was being prevented from getting on the pitch because of the pandemic. “It was in the middle of lockdown and I was missing playing football so much, so it was an incredible feeling to be able to focus on something that combines my love for the game with my passion for style,” said Pogba.

Paul Pogba and his vegan collaboration with Stella McCartney


There are plenty of examples of veganism finding a place in the football world. Numerous European giants are now offering plant-based nourishment at their stadiums on matchday; Chelsea, Celtic and Manchester City are among those serving meat-free burgers and pies. Forest Green Rovers, meanwhile, have been recognised as the world’s first vegan football club, with their owner having addressed UEFA on climate change a couple of years ago. 

The League Two team also protect their lower legs with a plant-based product: bamboo shinpads. Combine those with a pair of vegan football boots and pitches will start seeing a lot fewer carbon footprints.

If veganism was a footballer, it would be a promising prospect that’s come through the youth ranks and started to assert itself in the first team. With nutrition such a crucial element in a player’s ability to perform at his or her best, the vegan diet has risen to the fore thanks to its propensity for increasing energy and decreasing recovery time from injury. Serge Gnabry, Chris Smalling, Sergio Agüero, Lionel Messi: just some examples of players who have chosen from the plant-based menu to varying degrees in recent years.

Now Paul Pogba has got in on the act – but he’s eschewed the traditional approach to veganism. While everyone else pays attention to what they’re putting in their mouths, the Manchester United man is concentrating on what he’s putting on his feet. He’s enlisted some help too: fashion designer Stella McCartney. The result? Step forward adidas’s first ever vegan football boot.

The Paul Pogba x adidas by Stella McCartney PREDATOR FREAK is a bit of a mouthful, but a tasty one. And, of course, free of leather, components containing lactose and animal-based glues: all the materials and parts used meet vegan standards. There’s something of a colourful salad about it: orange rubber spikes atop leopard-print graphics garnish a rainbow-mirror metallic sole plate beneath. The boot also uses some recycled materials and has been specifically designed to be gender neutral. 

Fashion

Plant your feet

How fashion and football combined in a neat one-two, creating an environmentally friendly football boot

WORDS Dan Poole

Text Link

If veganism was a footballer, it would be a promising prospect that’s come through the youth ranks and started to assert itself in the first team. With nutrition such a crucial element in a player’s ability to perform at his or her best, the vegan diet has risen to the fore thanks to its propensity for increasing energy and decreasing recovery time from injury. Serge Gnabry, Chris Smalling, Sergio Agüero, Lionel Messi: just some examples of players who have chosen from the plant-based menu to varying degrees in recent years.

Now Paul Pogba has got in on the act – but he’s eschewed the traditional approach to veganism. While everyone else pays attention to what they’re putting in their mouths, the Manchester United man is concentrating on what he’s putting on his feet. He’s enlisted some help too: fashion designer Stella McCartney. The result? Step forward adidas’s first ever vegan football boot.

The Paul Pogba x adidas by Stella McCartney PREDATOR FREAK is a bit of a mouthful, but a tasty one. And, of course, free of leather, components containing lactose and animal-based glues: all the materials and parts used meet vegan standards. There’s something of a colourful salad about it: orange rubber spikes atop leopard-print graphics garnish a rainbow-mirror metallic sole plate beneath. The boot also uses some recycled materials and has been specifically designed to be gender neutral. 

If veganism was a footballer, it would be a promising prospect that’s come through the youth ranks and started to assert itself in the first team. With nutrition such a crucial element in a player’s ability to perform at his or her best, the vegan diet has risen to the fore thanks to its propensity for increasing energy and decreasing recovery time from injury. Serge Gnabry, Chris Smalling, Sergio Agüero, Lionel Messi: just some examples of players who have chosen from the plant-based menu to varying degrees in recent years.

Now Paul Pogba has got in on the act – but he’s eschewed the traditional approach to veganism. While everyone else pays attention to what they’re putting in their mouths, the Manchester United man is concentrating on what he’s putting on his feet. He’s enlisted some help too: fashion designer Stella McCartney. The result? Step forward adidas’s first ever vegan football boot.

The Paul Pogba x adidas by Stella McCartney PREDATOR FREAK is a bit of a mouthful, but a tasty one. And, of course, free of leather, components containing lactose and animal-based glues: all the materials and parts used meet vegan standards. There’s something of a colourful salad about it: orange rubber spikes atop leopard-print graphics garnish a rainbow-mirror metallic sole plate beneath. The boot also uses some recycled materials and has been specifically designed to be gender neutral. 

Read the full story
Sign up now to get access to this and every premium feature on Champions Journal. You will also get access to member-only competitions and offers. And you get all of that completely free!

“Working together on the design and bouncing ideas off each other was such a fun experience,” said McCartney. She’s well versed when it comes to sourcing sustainable materials: since day one, none of her clothes have been made using leather, fur or any other animal products. It’s a modus operandi that she picked up from her parents: animal-rights activist Linda McCartney and, of course, the environmentally aware Paul McCartney.

She and her dad’s namesake came up with the idea while taking part in adidas podcast The Huddle, a series that brings together people from the worlds of sport and culture for one-on-one conversations. The two of them spoke when the French midfielder was being prevented from getting on the pitch because of the pandemic. “It was in the middle of lockdown and I was missing playing football so much, so it was an incredible feeling to be able to focus on something that combines my love for the game with my passion for style,” said Pogba.

Paul Pogba and his vegan collaboration with Stella McCartney


There are plenty of examples of veganism finding a place in the football world. Numerous European giants are now offering plant-based nourishment at their stadiums on matchday; Chelsea, Celtic and Manchester City are among those serving meat-free burgers and pies. Forest Green Rovers, meanwhile, have been recognised as the world’s first vegan football club, with their owner having addressed UEFA on climate change a couple of years ago. 

The League Two team also protect their lower legs with a plant-based product: bamboo shinpads. Combine those with a pair of vegan football boots and pitches will start seeing a lot fewer carbon footprints.

If veganism was a footballer, it would be a promising prospect that’s come through the youth ranks and started to assert itself in the first team. With nutrition such a crucial element in a player’s ability to perform at his or her best, the vegan diet has risen to the fore thanks to its propensity for increasing energy and decreasing recovery time from injury. Serge Gnabry, Chris Smalling, Sergio Agüero, Lionel Messi: just some examples of players who have chosen from the plant-based menu to varying degrees in recent years.

Now Paul Pogba has got in on the act – but he’s eschewed the traditional approach to veganism. While everyone else pays attention to what they’re putting in their mouths, the Manchester United man is concentrating on what he’s putting on his feet. He’s enlisted some help too: fashion designer Stella McCartney. The result? Step forward adidas’s first ever vegan football boot.

The Paul Pogba x adidas by Stella McCartney PREDATOR FREAK is a bit of a mouthful, but a tasty one. And, of course, free of leather, components containing lactose and animal-based glues: all the materials and parts used meet vegan standards. There’s something of a colourful salad about it: orange rubber spikes atop leopard-print graphics garnish a rainbow-mirror metallic sole plate beneath. The boot also uses some recycled materials and has been specifically designed to be gender neutral. 

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